This was a new psychological phenomenon, which became even more important with the advent of the compilation tape. How do I feel right now? How do I want to feel in five minutes? What kind of music is going to help me reach these goals? And if I'm on the train, who will overhear what I'm playing?" "Before going out and travelling with our music, we could now make psychological choices. Raymond Macdonald, Professor of Music Psychology at Edinburgh University, believes that portable cassettes changed the very way we thought about ourselves. (The last car to have a cassette deck was manufactured relatively recently – the 2010 Lexus SC430 convertible.) In-car decks were also the first machines to have an "auto-reverse" function, allowing listeners to enjoy music on a loop without taking their eyes off the road. The arrival of the in-car cassette deck in the early 1970s is also often forgotten, turning every car journey into a sound-and-vision movie. They also had speakers, long before boomboxes and mobile phones pushed sounds out in public. However, Philips was marketing the portable nature of its E元301T cassette decks as early as 1966. The Walkman is usually credited as the product that made people carry their music around with them. Please do not use transparency effects when designing with Adobe Illustrator, or if you do, export as PDF/X-1A.Philips was marketing its portable cassette players long before the arrival of the Sony Walkman. If using PDF templates, send two files: one with template lines showing, and one without. To avoid delays or art modification fees, include bleed. The country of origin should be declared on the artwork otherwise you run the risk of the package being held at the border or returned to the manufacturer. Also, if you put important words or art too close to the trim line, it may get cut off, so you should use a safety margin of 1/8" or 3mm.Ĭassette orders should include text that reads 'Made in Canada' or 'Manufactured in Canada' on the J-card artwork in order to safely cross the border. If you don't include a bleed, two of the four edges will have an amateur-looking white margin after cutting. This means your want your artwork to extend to the edge of the trimmed page, so you must include a bleed in your artwork extending past the trim lines. Our J-Cards are printed full bleed, then creased and folded so the spine sits flat in the case. PRINTING, CREASING AND FOLDING CASSETTE J-CARDS A JP5 is a J-card with five additional panels. JP1 is a J-card plus one additional panel. Some people have been calling this a "3 panel J-Card". Maltese Cross Boxes CASSETTE J-CARD PRINTINGĪ J-card is shaped like a J with a front, spine, and back flap.Our J-Cards are printed full-bleed, then cut, scored and folded. Make sure your resolution is set to 300 pixels per inch Note for Photoshop users: When you import a PDF select Crop to: Bleed Box Use the Photoshop Gamut warning and proofing features to anticipate colour changes. HOWEVER it is not possible to print all RGB colours on a CMYK printer. It doesn't really matter if you supply RGB or CMYK files for short-run jobs of under 500. Artwork for print must be a resolution of at least 300 pixels per inch.Īll paper print items require a bleed of 1/8" (approx 3mm) unless noted.Īlways leave a safety margin of 1/8" from the edge of the paper to important text or visuals - otherwise there is a risk of it getting cut off.
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